Sunshine Products USA
Promotional Items You'll Want to Avoid
Promotional gifts can be a great way to promote your business and gain exposure. They can be an excellent way to bring attention to your business, and win over a few more customers in the process. But using the wrong kind of promotional gifts might have the opposite effect. Here is a list of promotional items you may want to steer clear from:
1. Cheap Plastic Pens - Using cheap plastic pens in promotional giveaways goes back to the very beginning of promotional giveaways. I'm sure everybody in the world has tons of cheap pens scattered all over their houses; half probably don't work, and the other half work for maybe a week or two at best. So is using cheap plastic pens a good idea for a promotional giveaway? There answer is no. Giving away plastic pens has been done to death. No one gets excited about plastic pens anymore; it's time to think of something else.
2. One Size Fits All T-Shirt : The one size fits all t-shirt is a great promotion targeted at fitting a blanket group. But the problem is that one size does not fit all, and most of the time, when you try promotions like these, the shirts never end up fitting anyone right, and you never get that long lasting appeal that you want in a good promotion. You don't want someone getting a promotional t-shirt and wearing it once and throwing it away, because it doesn't fit or looks silly. You want something with long lasting appeal, something they are actually going to wear on a regular basis.
3. Cheap Plastic Key Chains : Cheap plastic key chains are never a good idea and usually end up in the garbage. Now in theory, using quality key chains as promotional items for business isn't always a bad idea, if done in the right way. You would think it's smart to have your brand on a keychain knowing that people constantly use their keys, giving high exposure to your brand. But most of the time, people don't want cheap plastic key chains on their keys; unless it is a well designed key chain, they'll simply just throw it away.
4. Grooming Supplies : But the biggest promotional item that you'll want to avoid are grooming supplies. Things like nail files, soaps, and shaving razors are not so cool, granted you own a spa or a nail salon. But what you don't want is people thinking about your business while they're shaving their legs or trimming their nails; you get the picture. Keep it clean. And keep it smart. And you will have great success in your next promotional endeavor.
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